subs. (journalists’).—The HIGH-FALUTING (q.v.) language so lavishly used by the late P. T. Barnum in advertising the greatest show on earth; exaggeralion of slyle: cf. TELEGRAPHESE. Hence to BARNUMIZE = (1) to exhibit with a lavish display of puffing advertisement; (2) = to talk of (or assert) oneself bombastically in the style of Barnum.

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  1851.  HODGSON, [Life (1883), VI. 87]. BARNUMISED and puffed as Napoleon has been, he is not popular.

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  1852.  Blackwood’s Magazine, lxxii. 307. BARNUMIZING the prodigy through Europe.

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  1862.  Daily Telegraph, 20 Oct. It is BARNUMISM that prompts clergymen to tell their flocks that they must fight the Confederates till Hell freezes, and then fight them on the ice.

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